This change is similar to what happened with Apple Mail Privacy Protection when we looked at each Apple subcategory in relation to all email clients. When comparing March 2022 to April 2022, Apple Mail Privacy Protection dropped from 52.6% to 49.7%.

With that, here are the most popular open environments for email: With Litmus Email Analytics, we’ve been able to track MPP since October 2021. Gmail, in second place, grew from 26.5% to 29.5%, while Outlook grew from 4.1% to 4.2%.įor more data and trends, check out our email client market share site, which includes Apple’s MPP data, pre and post-MPP launch.

Apple iPhone (iOS Mail) and Apple Mail (macOS Mail) followed suit, decreasing from 4.2% to 3.7% and 3% to 2.9%, respectively.Īs a result, non-Apple clients saw an increase. Apple Mail Privacy Protection’s share dropped from 53.1% to 50.2%. Here’s a closer look at each Apple subcategory:Įxcept for Apple iPad (iPadOS Mail), each Apple category has decreased over the past month. ) This brings things back to how Apple’s share looked like in January 2022, when it was also at 57.2%. With that being said, the top 3 most popular email clients for April 2022 are Apple, Gmail, and Outlook.Īpple was the most popular email client of April, with 57.2% of overall market share, despite a 3.5% decrease over the past month. Additionally, the new OSes don’t differentiate between MPP and non-MPP in the user agent data it passes.

Apple’s Mail Privacy Protection (MPP) hides device data so we aren’t able to differentiate between iOS, iPadOS, or macOS.

As of fall 2021, the category “Apple” includes Apple iPhone (iOS Mail), Apple Mail (macOS Mail), Apple iPad (iPadOS Mail), and Apple Mail Privacy Protection (Apple privacy-impacted opens).

Top email clientsīefore we get started, there are two things we always like to note: Here’s a look at the most popular email clients of April 2022, plus the shifts that took place with email client market share between March through April 2022.

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